• Perform research on current benchmark trends and audience preferences.

• Design and implement social media strategy to align with business goals.

• Manage and oversee social media content

• Measure the success of every social media campaign

• Stay up to date with latest social media best practices and technologies

• Use social media marketing tools such as Buffer •

Work with creative designers to ensure content is informative and appealing

• Collaborate with Marketing, Sales and Product Development teams

• Monitor SEO and user engagement and suggest content optimization

• Communicate with industry professionals and influencers via social media to create a strong network