1. Running company social media advertising campaigns.
   

2. Formulating high-quality written and visual content for each social media campaign.
   

3. Building a social media presence by maintaining a solid online presence.
   

4. Building brand awareness by engaging relevant influencers.
   

5. Responding to comments on each of our accounts.
   

6. Analyzing data to determine whether social media campaigns have achieved their objectives.
   

7. Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
   

8. Design, build and maintain our social media presence
   

9. Identify trends and insights, and optimize spend and performance based on the insights
   

10. Brainstorm new and creative growth strategies
    

11. Collaborate with internal teams to create landing pages and optimize user experience
    

12. Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
    

13. Instrument conversion points and optimize user funnels
    

14. Collaborate with agencies and other vendor partners
    

15. Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
    

Requirements and skills

1. At least 2 years of social media marketing experience.
   

2. Experience developing social media strategies.
   

3. Ability to develop the right voice for each social media platform.
   

4. Proven ability to build social media communities.
   

5. Understanding of Graphic Design & Video Editing principles.
   

6. Proven working experience in digital marketing
   

7. Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns